What are digital menu boards?
Digital menu boards are the same as any other digital signage – a screen, media player (integrated within a screen or an external device), mount, and usually software – see our overview on digital signage for more detail. The only differences tend to be where/how screens are positioned and the content appearing on them.
If your screens are in or above a hot, humid kitchen, you’ll need a screen designed for that environment. Similarly, if your menu boards are going to be outdoors (e.g. for drive-through) you’ll need hardware designed to withstand variations in temperature, and an enclosure to protect it.
Types of digital menu board we can supply & install
All standard sizes (32″-55″) & manufacturers (e.g. Samsung, NEC, LG, Phillips, Vestel)
Portrait or landscape
Touchscreen or display only
Indoor and outdoor use
LCD or LED screens
Why use Saturn for your menu boards?
Experience – We’ve installed thousands of digital menu boards around the UK at cinemas, fast food outlets, bowling alleys, bars, and stadiums. We know which screens/mounts to use to optimise the space and budget you have available, and where to put them for the best viewing distances and to avoid damage.
Prices – We’ll liaise with our suppliers to get you the best deal on your screens and any other hardware you need, and install it (NB: all our electrical hardware comes with a three-year-warranty).
Content – Our in-house content creation team can design menu board artwork for you and produce eye-catching animation to highlight your most profitable products and promotions. We also have a software development team who can integrate different types of software (e.g. EPOS systems) into your displays.
Why we don't display our menu board prices
There are three key reasons we don’t display our menu board prices on our website.
- We set our hardware prices based on what we’re paying. We shop around for the best prices, and where we can, we use bulk buying to get better rates from our suppliers and pass those savings on to you. If we charged a flat rate, you’d inevitably pay more.
- The more hardware and services you buy from us, the more our prices come down. We like to form long term relationships with our clients and reward them for spending more with us.
- Prices and models vary massively. There are so many different screen sizes and models with different benefits for different prices, that showing the price of one or two can be really misleading.
Menu board mounts/enclosures we can supply & install
Recessed mounts (to avoid screen damage in busy areas)
Kiosk enclosures (capable of taking cash/card payments and printing receipts)
Why use digital menu boards?
Volume of promotional space – Digital menu boards are the flexible and efficient way to manage and market your menu. They give you much more promotional space to work with than a static display. This enables you to show menu items, price lists, calorie/allergen info, highlight promotions and your most profitable items, all within a matter of seconds.
Attention-grabbing animation – Attractive imagery is proven to influence sales, with 93% of purchasing decisions influenced by a product’s visual appearance. Digital menu boards give you the ability to animate your menu, showing videos of products from different angles and in different serving suggestions, making them look more attractive.
Flexibility – Menu boards also give you the flexibility to change your menu or promotional messages at any given time. As such, you can dial up/down the frequency of whichever information you want in line with stock availability, customer demographics at different times, or even the weather. You can also have seasonal menus that switch automatically on a specified date.
Automatic price updates – You can integrate digital menu board displays with EPOS systems so any changes are updated on screen automatically, ensuring your prices and availability are always accurate.
If you’re interested in using digital signage for retail, why not check out our article about why and how different retailers are using it?
Types of menu board content we can create
Branded menu board layouts
Synchronised screen takeovers
Why use SaturnVision software for digital menu boards
Our cloud-based, enterprise-grade digital signage software will enable you to:
- Promote different products at different times (schedule messages by day/time/frequency)
- Synchronise content across screens
- Split the display to distract waiting customers (e.g. news feed, live TV)
- Integrate third party systems (e.g. EPOS) with your display
It also offers a system crash auto-restart function to aid continuity, and sleep mode to maximise screen life.
Ready to make an impact?
Contact us for a free consultation